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Top Free Tools for Digital Marketing

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Digital marketing can feel overwhelming—especially when you’re just starting out or working with a tight budget. The good news? There are plenty of free digital marketing tools available that can help you get professional results without spending a single rupee. In this blog, we’ve listed the top free tools for SEO, social media, email marketing, content creation, and more—personally recommended by digital marketing expert Saransh Gupta. 1. Google Analytics Purpose: Track website traffic and user behavior Google Analytics shows who’s visiting your website, where they’re coming from, what they’re doing, and which pages are working best. Great for: Website performance, conversion tracking, audience insights analytics.google.com 2. Google Search Console Purpose: Improve your website’s visibility on Google You can track keyword rankings, fix indexing issues, and see how your pages appear in search results. Great for: SEO, keyword performance, fixing crawl errors search.google.com/search-c...

Why Your Website Isn’t Getting Leads

You’ve built a website. It looks good. It loads fast. But you’re still not getting leads. This is one of the most common problems business owners face—and it's frustrating. The truth is, even the best-looking websites won’t deliver results if certain key elements are missing. In this blog, we’ll explore the top reasons why your website isn’t generating leads —and how experts like Saransh Gupta help fix them. 1. You Don’t Have a Clear Call-to-Action (CTA) Your website might be informative, but if visitors don’t know what to do next, they’ll leave. Fix it: Use strong, clear CTAs like: Get a Free Quote Book a Consultation Download Your Guide Place them strategically—on the homepage, service pages, and blog posts. 2. Your Website Isn’t Mobile-Friendly Over 60% of users in India browse on mobile devices. If your site doesn’t look and work well on phones, people will bounce quickly. Fix it: Make sure your site is mobile-responsive and easy to navigate on smaller screens. 3. Slow Loading...

How to Build a Digital Marketing Strategy

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In today’s fast-moving digital world, marketing without a plan is like shooting arrows in the dark. If you want to attract the right audience, get more leads, and grow your business online, you need a solid digital marketing strategy. Whether you're just starting out or want to improve your existing efforts, this guide will walk you through the key steps to building a strategy that works. Digital marketing expert Saransh Gupta has helped dozens of businesses create winning strategies—and now, you can too. What is a Digital Marketing Strategy? A digital marketing strategy is a clear plan that outlines how your business will use online channels like search engines, social media, email, and websites to reach your goals. It includes everything from who your target audience is to what kind of content you’ll create, where you’ll post it, and how you’ll measure success. Step-by-Step: How to Build Your Digital Marketing Strategy Here’s a simple, step-by-step guide to help you create a dig...